I read the news today oh boy; with much fanfare, the Beatles released the digital versions of their music on iTunes. This is big release for 40 years ago albums. While most music made it to the web a digital lifetime ago, the holdup was related to a long trademark dispute over the ownership of the apple with both the Beatles’ Apple Corp and Apple Computer each wanting a bite. The questions for us to consider are what makes: She Loves you, Yellow Submarine, and Help! endure? And are there common elements that we can incorporate into what we make?
They were hot in the 60s and their upbeat and enjoyable harmonies, catchy lyrics with timeless messages are some of the reason why the Beatles remain relevant today. Some songs hold up because they remind us of yesterday, but most of these songs hold up because they still remind us of today.
Now that we’re comparing oranges to oranges, what factors have allowed Apple Computers to not only endure but to be getting so much better all the time. People fondly remember the old Macintosh but left unchanged, few would use an antique computer today. While some computer makers concentrated only on increasing processor speed, Apple stayed relevant and ahead of the competition by continuously innovating their products in ways that improve the user’s experiences. Constantly improving their own products, if something works, they don’t just let it be.
– how do you like those apples?